Why Referral Marketing Can Be Your Online Store’s Most Powerful Marketing Tactic Referral marketing is when you get consumers to talk about your brand with their peers, acquaintances and family members. It’s like marketing. The difference is your customers are the ones who do the work for you. This happens a lot more common than …
Controversial topics get talked about A LOT. People scour news websites, social media or Reddit to post their thoughts about an issue. Why? …because people love to choose sides. Neil Patel even confirmed that the top-shared articles are usually about controversial topics. During the election season, he found that keywords such as “donald trump,” “hillary …
Why Controversial Marketing Can Make or Break Your Business! Read More »
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Black Friday is Approaching The extensive discounting already across the High Street has lead many retail pundits to speculate that this year’s Black Friday will be more subdued than normal, especially so as this year’s Black Friday will be on November 24th a full week before most people are paid. I would be inclined to …
When a consumer visits your Shopify store for the first time, a few things come to their mind: 1. “Can I trust this online store?” 2. “Is this a credible business?” 3. “Can the products deliver what it promises?” Often, customers use seller ratings, star ratings and product reviews to answer these questions. Before a …
Why Product Reviews Are Guaranteed To Skyrocket Your Shopify Store’s Conversion Rate Read More »
1. Content is king ‘Content is king’ is a phrase often thrown around in the world of digital marketing, but that’s because it couldn’t possibly be more true. When it comes to improving your Click Through Rate, ‘content is king’ applies in two different ways. First of all, when it comes to the actual advert …
The clocks went back last weekend and along with the end of the month payday, it signals the start of the Christmas retail run in. It’s a period that can test the nerve of the strongest retailers and with consumer spending remaining unpredictable, with rising inflation and an interest rate rise seemingly imminent, the squeeze …
“What’s a blog topic that could be a hit?” “What do subscribers want to read about?” “Would site visitors want to find out about this?” These are the questions that haunt content marketers on a daily basis. After all, brainstorming blog topics matter. If you have a boring topic, sometimes decent writing …
The #1 Tip for Brainstorming Compelling and Trending Blog Topics Read More »
Killer content is important now more than ever. These days people discover businesses through killer blog posts on the Internet. They discover new products through press releases, subscribe to sites to get newsletters, and like trending blog posts on Facebook. Meaning that if you’re not blogging right now, then you’re behind the times. But before …
Why You Should Update Your Old Blog Posts To Boost Traffic And Generate Leads Read More »
Social media is an imperative part of any solid digital marketing strategy, and as an ecommerce business, if you don’t have a presence on social media your business could suffer as a result. Social media offers you several different positive things – from an outlet for self promotion amongst an existing customer base to a …