clients
Featured Clients
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When brands get social media right, it’s hard to ignore their impact…
Getting Started
Your social media profiles are a crucial part of your digital marketing strategy and offer you a direct way of engaging with your target customers. At Digital Cake, we can show you how to optimise your social media profiles so that they are a true reflection of your brand identity and ethos.
Your social media marketing strategy needs to be handled with expertise, care and commitment in order to generate a high return on investment and increased conversion rate. Our expert team of digital marketing creatives are here to help you cut through the noise to find the social sweet spot!
Your social media marketing strategy needs to be handled with expertise, care and commitment in order to generate a high return on investment and increased conversion rate. Our expert team of digital marketing creatives are here to help you cut through the noise to find the social sweet spot!
our Process
Whether you use social media to share trending industry news, post emotive content that resonates with your audience, or simply direct traffic back to your website, your social media profile is the first stop that your customers will visit when finding out more information about your company. This is your chance to showcase your unique voice and ethos, and at Digital Cake we know the recipe for social success!
Before we start posting content and creating bespoke ad audiences, we will first create a benchmark report which outlines your current social standing so that we can best establish how to help you reach your key goals and increase conversions for a higher ROI. Once we understand where you are and what your current audience looks like, we will create a unique social persona for you that will be optimised to target your customers across all relevant social channels.
Why Choose Us?
Why Choose Us?
- As a partnered agency we have connections at Google, Facebook, Shopify and the rest so we can get the answers and support you need when you need it.
- Tap into our diverse Influencer Network which has been curated over the last 10 years and is segmented by industry.
- Our scientific, data-led approach means that our results will be measurable and optimised as we go to ensure your money is well spent.
- We’re content experts! Effective social campaigns are all about having engaging content. We can write your copy so you don’t have to.
Our Services
Sales Strategy
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For all devices
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Creative thinking
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Problem solving
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Optimising a Social Media Campaign
Some quick tips
- Know what your objective is. Do you want to optimise for brand awareness, traffic, engagement or conversion?
- Know which audience your campaign is targeting. You don’t want to send a traffic ad to an audience that isn’t yet familiar with your brand.
- Test your creative so you know which copy is the most successful for generating results.
- Monitor your performance and tweak your ads as you understand who is successfully engaging with your campaign.
Is your digital strategy missing its secret ingredient?
Having 18 years experience in ecommerce we know what works and what doesn’t, let's cut straight to the good stuff...