How did the big brands fare in the run up to graduation? Graduation is a special day in someone’s life. For many graduates it represents the end of their educational journey and the start of their career. It is for many, the only day in their life that is truly about them; the obstacles they …
Ecommerce Content Evaluation: To Buy OR Not To Buy. Read More »
SEO And The Power of Product Descriptions Product Descriptions. Anyone who has worked in e-tail, can tell you how boring these can be. What do you say about the plain white pair of trainers that look like the other 54 pairs of white trainers you’ve already written about and published. I think I can honestly …
SEO and Duplicate Content, The Ultimate Guide The wonderful world of search engine optimisation is constantly keeping us on our toes, luckily for many businesses; search experts exist and make it their mission to stay on top of the ever-changing world of Google.com. This ultimate guide will run you through the current dos and don’ts …
SEO And Duplicate Content, The Ultimate Guide By Apex Ecommerce Read More »
Here at Apex Ecommerce we’re big fans of the C word, content. Being Search wizards like we are, content is no doubt the driving force behind our marketing expertise. If you want to engage with a wider audience, content is the answer. In our ‘To Buy Or Not To buy’ series we’ll be digging deeper …
Ecommerce Content Evaluation: To Buy OR Not To Buy Read More »
We are currently in the midst of one of the biggest UK general elections the UK has seen in some time. In classic British politics style, there have been various viral digs from the top parties, proving that Digital is at the heart of all of their campaigns, of course. All technical jargon out of …
The Liberal Democrats Demonstrate How to do a 404 Page Read More »
Who would have thought it? The world’s leading fast food giants have made a huge faux par when it comes to their latest marketing campaign. ‘That place where coke tastes so good’ is the new ingenious campaign to come from McDonalds. The campaign so far has hit 4 million plus hits on YouTube, no doubt …
It’s important to ensure that any SEO plan is not only being built on the right foundations but also identifies the type of SEO work required to make a difference. Over the years we have done 100s of site audits and have refined the process into 6 key steps, we recommend that as part of …
Before we jump into the simple steps it’s important to understand how Google’s magic recipe is concocted to deliver the industry leading SEO results, it’s been constantly refined with hundreds and thousands of modifications for over 20 years and I think it’s fair to say they’ve been fairly successful at it. The great news is …